SourceRE Rocks RESO Fall Conference

By Bill Fowler | October 29, 2024

Since you’re reading this, you’re very likely operating in or around the MLS ecosystem. You’re either in leadership, PropTech, or occupy a role close to those who are. Therefore, you’re likely also aware of what RESO is and what the people behind it do to support the work we all do every day. 

In its earliest stages, RESO wasn’t much more than a group of technologists gathering to hold what amounted to group therapy. The room of CTOs and developers came together to share notes on how best to deal with the sea of complicated data feeds in order to build, and maybe one day even innovate. Now, many years removed from those early meetings, RESO has matured to become not only a data standards success story, but has graduated into completely new territory of unforeseen, lasting industry value.

At our party on Wednesday night, as I observed a packed room of RESO Fall Conference attendees mixing, mingling, and dancing to the RESO Band (named “Low Standards” by the way), it occurred to me that there is no other place where this many MLS-focused people can come together and interact. Yes there are larger events and conferences, but where can I speak to the CTO of one of the largest MLSs in the country, and then walk across the room to have a similar conversation with the CTO of the next largest MLS in the country? Only at RESO.

That term, “only at RESO,” resonated with me a lot last week. While there’s certainly an investment to be made to make the most of any conference, there’s no more effective spend of marketing dollars than RESO. If you’re looking for product feedback, building something meaningful, or simply trying to network with the best and brightest in the MLS and PropTech sector, there is no other event on the calendar where all that can take place in a three day period, all within a single conference room (or karaoke lounge).

As for us, SourceRE took full advantage of the RESO conference. Our demos were numerous and fruitful. We’ve taken huge leaps in development since launching SourceRE at the Spring Conference in Birmingham, and our clients and potential targets seemed impressed. The user tests we held during the event showcased the value of the SourceRE product and how it could benefit the daily lives of MLS staff. It was incredibly rewarding to see the specific use cases of each MLS play out in real-time and see the excited faces of everyone who got the chance to collaborate with us and interact with the product.

Again, that’s the value of that conference. It has this “no selling just collaboration” tone that works well with a company like ours; seeking to further the industry through the enhancement of existing systems as opposed to tearing down to build back.

I think that message was delivered, emphatically. Honestly, without RESO providing that cooperative and altruistic environment, I’m not sure we’d even be able to launch SourceRE the way we wanted.

Cheers again to Sam and his team. Not only have you grown RESO to be the supportive and foundational standards organization it was meant to be, but you’ve created the clear number one conference to bring fresh ideas, and the brave people behind them, to a safe, comfortable, and welcoming space for the good of all.

If you’re interested in a private demo or want to participate in future user tests from SourceRE, don’t hesitate to reach out here.

See you in Tucson!